- Press Release

Visit the Ariat Store at the 2020 Palm Beach Masters Series®




Ariat to unveil brand new 2020 Palm Beach Masters Series® merchandise.

The Palm Beach Masters Series® is proud to be teaming up with Ariat to debut brand new merchandise at Deeridge Farms for its 2020 season.

The Ariat store will be open on all competition days at the 2020 Palm Beach Masters Series®. Brand new custom designed Series merchandise, including hats, T-shirts, outerwear and more, will be available for purchase on site at Deeridge Farms. Products from Ariat’s general catalogue will also be for sale.

Ariat footwear and apparel was developed to suit the needs of world-class riders and equestrian enthusiasts alike. Providing advanced technology to give you the ultimate in performance, Ariat products help keep riders comfortable both in the saddle and on the ground.

“We are thrilled to welcome Ariat to the 2020 Palm Beach Masters Series®,” said Lou Jacobs, Series co-founder alongside siblings Charlie Jacobs and Katie Jacobs-Robinson. “Ariat’s line of products are best-in-class in quality, style, and function. I look forward to seeing the new Palm Beach Masters Series® merchandise being worn at our events and in the community.”